There are around 9bn plastic bottles in the UK and only 7% get recycled. The rest go into landfill sites where they remain for years, or are shipped off to become someone else's problem

Greenbottle decided to do something about this. They created a pulped recycled cardboard outer and a loose liner which prevents liquids from contaminating the cardboard and vice versa.

Having used itineris for marketing activity for their trial, Greenbottle engaged itineris to create a sticky new website powered by an i.content web CMS that provides a wealth of product and background information - along with locations to purchase Greenbottle packaged milk.

We'd love to hear from you. Call us on 0845 862 5522, use the form to go direct to the right person, or email info@itineris.co.uk and we'll sort it out.